Pulp and Paper Consultancy


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You can contact our experts if you have specific consultancy requirements that you would like to discuss

Unrivalled experience 

In the pulp industry, companies that control over 90% of global market wood pulp capacity are subscribers to our services - in some cases since Hawkins Wright was established in 1982. We also have regular dialogue with most of the largest end users of pulp in the world, including printing and writing paper producers, tissue producers and specialty paper makers. This deep penetration of the global forest products markets has allowed us to develop high level contacts throughout the industry and unique insights into the trends that are driving the strategic decisions of forest products companies worldwide. 

How we can support you

Our pulp and paper consultancy services include the following:

  • Due diligence for proposed investment projects
  • Marketing strategy development including end-use market intelligence
  • Identifying new business offerings
  • Supply/demand analyses and price forecasts
  • Business analysis and competitive cost benchmarking

Recent assignments

  • The market feasibility of a world scale market pulp mill in Brazil. A ten-year outlook for bleached eucalyptus kraft market pulp demand, supply, and prices, including the recommendations of a marketing strategy. A financial consortium commissioned the study.
  • A study examining the possibility of Greenfield and Brownfield investment in dissolving pulp capacity. The study included an appraisal of conversion opportunities of existing paper grade pulp mills to dissolving pulp. 
  • The development of a woodchip pricing mechanism for an Asian pulp and paper producer. The client required advice on the creation of transparent mechanism for calculating transfer prices between subsidiaries in different jurisdictions.
  • The outlook for the demand and supply of printing and writing papers in Asian markets. The study was commissioned by an international paper merchant as part of its review of strategic development options.
  • The development of a diversification strategy for an existing European pulp producer, looking at the risks and rewards of entering the fluff and dissolving pulp markets.
  • A feasibility study regarding the availability of fibre certified by the Forest Stewardship Council. This study was commissioned by Kimberly-Clark in response to a shareholder resolution calling on KCC to phase out its use of non-FSC-certified wood fibre.
  • The market feasibility of a project to build a bleached acacia kraft market pulp mill in SE Asia. This study was commissioned by the project's financial advisers on behalf of the project consortium.

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